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SEO Copywriter

SEO Copywriting is a distinct discipline of Search Engine Optiimization combining the use of technical skills to optimize indexing of semantic signals and marketing skills to write compelling calls to action for conversion and increased click through.

SEO Copywriting Posts

How to Find a Copywriter and Avoid the Pitfalls

Copywriters are a dime a dozen; professional, reputable copywriters aren’t. Anyone can hang up a shingle advertising services; you job is to find the legitimate ones. Here are a few tips,

Trying to find a copywriter is a road full of pitfalls. The industry is full of individuals –trained and new, professional and unprofessional. Some copywriters provide search engine optimized content, are specialized in specific topics, or a specific type of writing (online vs. offline, for example). How do you find the right copywriter for you?

A skilled copywriter:

  • Can write for print, web pages, video scripts, newsletters, etc
  • Can discuss and help build a strategy
  • Create copy that converts
  • Has strong research skills
  • Has strong creative skills

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