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Technical SEO for Ecommerce

Technical SEO for Shopping Carts and More!

When I decided to do this hangout I remembered the “Search Geeks Speaks” podcast and knew I had to get these 2 guests back again. On Wednesday August 21st SEO Pros will be hosting a Google+ hangout at 1 PM EST “Technical SEO for Ecommerce” with Hamlet Batista and Scott Polk both of whom are well known for their success with ecommerce sites!

This hangout will be hosted by Terry Van Horne along with Steve Gerencser and the usual guys and gals from the SEO Pros and SEO Training Dojo!

The hangout will cover the age old question custom cart or out of the box solution; duplicate content issue; using canonicals; other crawl and inventory issues with shopping platforms; structured data and more.

Scott Polk Search Engine Optimization

Scott Polk has built his expertise as a knowledgeable and experienced Search Engine Optimization strategist, consultant and In-HouseSEO in combination with his skills as a Web Developer for more than a decade.

scott

Currently, Scott Polk concentrates his resourcefulness and skills on the diversified aspects of Search Engine Optimization for independent clients, where he’s earned the distinction of consistent top rankings in all major search engines. He is consistently involved in technologies that maximize usability and accessibility when optimizing/developing large web sites as well as identifying problems and solutions that result in major cost saving strategies.

Known for improving upon and augmenting the operating performance in a multitude of web based environments, Scott Polk has been responsible for developing SEO-friendly ecommerce applications, tracking/ analysis systems related directly to Search Engine Placement and web traffic trends. His commitment and dedication derive from his strong desire to improve upon and simplify technologically advanced systems that result in an increase of convergence in his projects.

Highly successful and respected within the Search Engine Optimization communities, Scott participates in numerous industry forums and has consulted & been employed by successful internet companies including: Football.com, Edmunds.com, AT&T Wireless, Toyota.com, Bruce Clay, Search & Social Media, Sports Illustrated and PGA/PGA Tour to name a few.

Hamlet Batista

Hamlet Batista is the owner of Hamlet Batista Group LLC, a leading edge marketing consultancy focused on enterprise-grade SEO services.

hamletPrior to founding Hamlet Batista Group LLC, Hamlet co-invented Altruik’s Page Priority®, a new enterprise-level SEO software product that pioneered automated resolution of site architecture issues. On average, clients experienced a double-digit increase in sales year over year from organic search and a patent was filed for this invention. Hamlet also created the patented software RankSense®, an SEO product focused on simplifying SEO for small businesses, which earned WebHost Magazine’s prestigious Editor’s Choice Award in December 2008.

Additionally, Hamlet served as the technical review editor for the first and second editions of the book “The Art of SEO” published by O’Reilly Media, which was named as one of the best SEO books of 2009 by SearchEngineLand, and is a Search Engine Marketing award-winning blogger and conference speaker. Other achievements include the launch of a highly successful Affiliate Marketing Network in the competitive Online Pharmaceutical vertical which resulted in first page rankings for competitive pharmaceutical product keywords on Google and abundant affiliate commissions.

News Optimization and Online PR with Marshall Simmonds

Online PR, Press Release Distribution and SEO for News and Press Releases

On Wednesday August 7th SEO Pros will be hosting a Google+ hangout at 1 PM EST “News Optimization and Online PR” with Marshall Simmonds who is easily the most experienced SEO in the industry when it comes to News optimization having added the NYT paywall and consultation with a who’s who of Newpapers!

This hangout will be hosted by Terry Van Horne along with Steve Gerencser and the usual attendees from the SEO Training Dojo and SEO Pros! The hangout will cover online PR, press release and news optimization, how to get coverage and more.

Marshall D. Simmonds

Founder and CEO, Define Media Group, Inc.
Marshall Simmonds is the Founder of Define Media Group, the enterprise SEO company specializing in enterprise search marketing and strategic audience development.

Marshall

He’s been involved in search since 1997, was the Chief Search Strategist for About.com from 1999-2011 and spent 2005-2010 overseeing all search strategy initiatives for the New York Times Company portfolio. Define Media Group started in 2005 and officially broke off from the NYTCo in January of 2011. Define works with many of the most influential brands and networks in the world.

Marshall was responsible for building About.com into the most successful content network on the Internet. Acquired in March, 2005 by The New York Times he was named chief search strategist and was responsible for strategic initiatives, maximizing traffic and search engine exposure for NYTimes.com, Boston.com, IHT.com and About.com. During his time at the NYT he grew search referrals to over 25% of total traffic.

As a leader in the search industry since 1997, Marshall has consulted with the biggest brands online including; The New York Times, Salesforce,  The Boston Globe (Boston.com), New York Magazine, Gannett, USAToday, The Daily Caller, Business Insider, About.com, Wenner Media, Kohlberg Kravis Roberts (KKR), Hearst Digital Publications, Time Inc, AOL, Conde Nast, Daily Candy, Newsweek, Oprah.com, AARP, ConsumerSearch, TV Guide, ToysRUs, ESPN International, PCMag, NHL.com, Real Age, Madison Square Garden, National Geographic, Rainbow Media, Hewlett-Packard, CBS, The Canadian Broadcast Company, Readers Digest, Gawker Media, and many others.

Link Audits & Forensic SEO Google Hangout

Link Audits & Forensic SEO Google Hangout

SEO Pros Hangout: Link Audits & Forensic SEO

Today SEO Pros announced a hangout at 1 PM EST “Link Audits & Forensic SEO: Tips and Best Practices” with Dixon Jones of Majestic SEO and David Harry as guests! This hangout will be hosted by Terry Van Horne along with members of SEO Pros and The SEO Training Dojo filling the rest of the seats!

The hangout will cover Link Audits and Forensic SEO; Some Forensic SEO Basics for identifying problems; link profile analysis; link audits; Majestic SEO’s new Site Explorer and other features; Algorithmic update impacts and more.

David Harry

thegypsyHi there my name is Dave and I am, an algoholic. Seriously, do I have to write ANOTHER freakin profile? Sigh. Ok, well, I am the fella behind the SEO Training Dojo, avid search industry writer and lover of all things geeky in the world of SEO.

My background was originally in the web design world circa 1998. Back around 2002 the journey migrated into SEO and ultimately a serious obsession with how IR peeps do what they do. Over the years I have written on my blog, the Fire Horse Trail, Search Engine Land, Search Engine Journal, Web Pro News and many other locales.

Dixon-Jones

Dixon Jones

 

I am Dixon Jones, the Marketing Director of Majestic12 LTD, owners of a web based technology used by the world’s leading SEOs to analyze how web pages on the internet connect between domains. It is the largest database of it’s kind that can be analyzed publicly in this way, with well over a trillion back links indexed.

Dixon is also a founding director of Receptional – an Internet Marketing company and has a decade of experience marketing online, primarily above the line, building Receptional up from a start-up in my front room to a reasonable size. From near the start I did this with David to build a team of 15 Internet Marketing Consultants last time I counted and little sign of a slow down. The office has now become so tight that the landlord has agreed to build a considerable extension that would more than double our floor space. I don’t think he wants us to leave.

Majestic SEO Link Analysis Tool: Tips and Best Practices

Majestic SEO Link Analysis Tool: Tips and Best Practices

On Wednesday July 17th SEO Pros will be hosting a Google+ hangout at 1 PM EST “Majestic SEO: Tips and Best Practices” with Dixon Jones of Majestic SEO and David Harry as guests! This hangout will be hosted by Terry Van Horne along Steve Gerencser and the usual attendees from the SEO Training Dojo and SEO Pros members rounding out the panel!

The hangout will cover using Majestic SEO for Link Audits and Forensic SEO; link profile analysis; link audits; Majestic SEO’s new Site Explorer and other features and more.

Dixon-Jones

Dixon Jones

I am Dixon Jones, the Marketing Director of Majestic12 LTD, owners of a web based technology used by the world’s leading SEOs to analyze how web pages on the internet connect between domains. It is the largest database of it’s kind that can be analyzed publicly in this way, with well over a trillion back links indexed.

Dixon is also a founding director of Receptional – an Internet Marketing company and has a decade of experience marketing online, primarily above the line, building Receptional up from a start-up in my front room to a reasonable size. From near the start I did this with David to build a team of 15 Internet Marketing Consultants last time I counted and little sign of a slow down. The office has now become so tight that the landlord has agreed to build a considerable extension that would more than double our floor space. I don’t think he wants us to leave.

David Harry

thegypsyHi there my name is Dave and I am, an algoholic. Seriously, do I have to write ANOTHER freakin profile? Sigh. Ok, well, I am the fella behind the SEO Training Dojo, avid search industry writer and lover of all things geeky in the world of SEO.

My background was originally in the web design world circa 1998. Back around 2002 the journey migrated into SEO and ultimately a serious obsession with how IR peeps do what they do. Over the years I have written on my blog, the Fire Horse Trail, Search Engine Land, Search Engine Journal, Web Pro News and many other locales.

Plugins mentioned
Open Apps

Technical SEO: Tips and Best Practices

Technical SEO Google Hangout

On June 24th SEO Pros announced that on Wednesday June 26th at 1 PM EST will be “Technical SEO: Tips and Best Practices” Eric Wu, Matt Storms and David Harry as guests on the orgs next Hangout! This hangout will have the usual hosts Terry Van Horne and  Steve Gerencser along with members of SEO Pros and The SEO Training Dojo filling the rest of the seats!

“Technical SEO: Tips and Best Practices” will cover Technical Audits; Some Technical SEO Basics for architecture and navigation; website monitoring; basics of canonicals; structured data basics; Algorithmic update impacts; basics of Webmaster Tools; site speed basics and the age old “is Technical SEOs certifiable?” and more. Folks with this lineup it’s bound to be full of nuggets of wisdom and knowledge

eywu

Eric Wu

VP of SEO & Social at SpinMedia & search enthusiast (SEO, SEM, IR, NLP) + an amateur researcher and wannabe coder (ruby, python, “new hotness” language of the month) who enjoys probabilities, statistics, and anything that has a sigma (?) in it.

David Harry

thegypsyHi there my name is Dave and I am, an algoholic. Seriously, do I have to write ANOTHER freakin profile? Sigh. Ok, well, I am the fella behind the SEO Training Dojo, avid search industry writer and lover of all things geeky in the world of SEO.

My background was originally in the web design world circa 1998. Back around 2002 the journey migrated into SEO and ultimately a serious obsession with how IR peeps do what they do. Over the years I have written on my blog, the Fire Horse Trail, Search Engine Land, Search Engine Journal, Web Pro News and many other locales.

Matt_storms

Matt Storms

 

I know a lot about SEO, but the more you learn the more you realize you do not know. I always check the Google Webmaster Guidelines first when setting up a site and it should be re-read every month. It only takes a little bit of time to refresh yourself on the topics. Technical SEO & SEM, I dream about it, I live it. I also dabble in graphic design with social media on the side. MattStorms.com